Archive for December 5th, 2006

BlogBurst in 1.0

Pluck has officially come out of beta and launched Version 1.0 of the BlogBurst network, announcing more than 3,000 participating bloggers around the world, and an expanding audience reach through the addition of new publishers such as USA TODAY and Reuters.

As new and existing syndication partners continue to explore the BlogBurst network and its wide range of rich content, we are confident that more bloggers will be picked up by publishers, gaining visibility, increased traffic and new readers.

“Blogs can be a valuable complement to traditional news coverage,” said Jeff Webber, Senior Vice President and Publisher, USATODAY.com. “By tapping into the BlogBurst network, we can help readers find the best of those independent writers and gain new insights on topics ranging from technology to entertainment, travel, business, and sports.”

The new “Lighthouse” syndication partners include:

Newspapers

USA TODAY – The nation’s top-selling newspaper

Broadcasters

Discovery – Parent company of Discovery Channel, Animal Planet, Travel Channel and other major media brands

Syndicated News Services

Reuters – One of the world’s largest providers of syndicated news

Magazines

IDG UK – Parent company for UK publications such as MacWorld, Techworld and PC Advisor

Rodale - Publisher of popular consumer titles including Runners World, Men’s Health and Women’s Health