Dear BlogBurst blogger,
We wanted to update you on upcoming changes we are making to the BlogBurst Leaderboard compensation model. Based on your feedback, we will be changing the measurement used for placement on the Leaderboard headline impressions only, effective July 19, 2008 .
When we originally rolled out the Leaderboard in 2006, it was based solely on headline impressions. In 2007 we experimented with a Leaderboard algorithm that used both headline impressions and click-through rates. Based on the questions we received, many of you found this calculation confusing and preferred the previous method of measurement. So, we’re changing it back to better reflect what our members have told us is the preferable system.
We hope you’ll find monitoring your progress both on the Leaderboard and your reports easier to understand as a result of this change. Your performance from July 1 until July 19, 2008 will be measured using the old system and will be blended into your overall results for Q3 so that you don’t lose out on any placements during that time period.
Thanks for helping us make BlogBurst the best it can be for Publishers, Bloggers, and Internet users. As always, we’d appreciate any additional feedback or suggestions you might have to make BlogBurst a more fulfilling and valuable service.
For more detailed information on the Q3 Leaderboard formula change, please visit our FAQ at blogburst.com.
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